Journals Information
Universal Journal of Public Health Vol. 13(5), pp. 1401 - 1409
DOI: 10.13189/ujph.2025.130531
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School-Based Health Promotion for Sexual Violence Prevention: Evidence from an Animated Social Norms Education Program in Indonesian Elementary Schools
Wahyuni 1,*, Andi Zulkifli Abdullah 2, Andi Ummu Salmah 3, Farida Patittingi 4, Balqis 5, Tahir Abdullah 3, Fachry Amal 6, Anwar Mallongi 7
1 Doctoral Program in Public Health, Faculty of Public Health, Hasanuddin University, Makassar, Indonesia
2 Department of Epidemiology, Faculty of Public Health, Hasanuddin University, Indonesia
3 Department of Biostatistics and Reproductive Health, Faculty of Public Health, Hasanuddin University, Makassar, Indonesia
4 Department of Civil Law, Faculty of Law, Hasanuddin University, Makassar, Indonesia
5 Department of Health Administration and Policy, Faculty of Public Health, Hasanuddin University, Makassar, Indonesia
6 Health Administration Study Program, Institute of Science and Technology Prof Dr HM Arifin Sallatang, Bantaeng, Indonesia
7 Department of Environmental Heath, Faculty of Public Health, Hasanuddin University, Indonesia
ABSTRACT
Child sexual violence is a violation of human rights with long-term impacts, particularly among elementary school-aged children who are vulnerable due to a lack of understanding about self-protection. Prevention efforts through social- norms-based education using animated videos are expected to improve children's knowledge, attitudes, and behaviors in preventing sexual violence. This study aimed to assess the effect of social norms education through animated videos on sexual violence prevention behaviors among elementary school children in Makassar, Indonesia. A Research and Development (R&D) method was employed using the ADDIE model to develop an educational animated video. The video was validated by experts and tested on 30 students at SDIT Ar Rahmah, Makassar. The evaluation assessed the effectiveness of the media in improving students' understanding of social norms and the prevention of sexual violence. The validation process showed a validity score of 92.72%, indicating a highly valid educational tool in terms of content and design. A small-scale trial revealed a 90.83% positive response, demonstrating the media's high level of practicality. Pre-test and post-test analyses using paired t-test and Wilcoxon test indicated significant improvements in knowledge, attitudes, behaviors, and understanding of religious and legal norms related to the prevention of sexual violence (p < 0.05). These findings confirm that the educational animated video is effective in enhancing elementary students' understanding and awareness of social norms and sexual violence prevention.
KEYWORDS
Health Education, Sexual Violence Prevention, Educational Animation, Elementary Education, Educational Innovation
Cite This Paper in IEEE or APA Citation Styles
(a). IEEE Format:
[1] Wahyuni , Andi Zulkifli Abdullah , Andi Ummu Salmah , Farida Patittingi , Balqis , Tahir Abdullah , Fachry Amal , Anwar Mallongi , "School-Based Health Promotion for Sexual Violence Prevention: Evidence from an Animated Social Norms Education Program in Indonesian Elementary Schools," Universal Journal of Public Health, Vol. 13, No. 5, pp. 1401 - 1409, 2025. DOI: 10.13189/ujph.2025.130531.
(b). APA Format:
Wahyuni , Andi Zulkifli Abdullah , Andi Ummu Salmah , Farida Patittingi , Balqis , Tahir Abdullah , Fachry Amal , Anwar Mallongi (2025). School-Based Health Promotion for Sexual Violence Prevention: Evidence from an Animated Social Norms Education Program in Indonesian Elementary Schools. Universal Journal of Public Health, 13(5), 1401 - 1409. DOI: 10.13189/ujph.2025.130531.